TALKABOUTABLE – The models of differentiation to help you stand out in a crowded market

As competition is increasing and technology is disrupting business models, you need to find ways to stay relevant, desirable and attractive to your customers and team members.

How does an idea, product or service become irresistible? And how does it sustain its popularity? Why are some brands seen as more appealing than others? 

Highly successful brands are mastering the game of branding and differentiation.

Learn how to become ‘talkaboutable’ and memorable. In this session you will discover…

  • How to position your business, product or idea to be attractive to the right people.
  • Models of differentiation to accelerate business growth.
  • How to leverage ‘brandful-ness’ to make people fall in love with your brand.
  • How to get noticed and become the obvious choice in your industry.
  • How to create a tattoo-worthy brand (yup, we’ve done it twice!).

Practical frameworks and examples to build brands that get noticed.

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TALKABOUTABLE – The models of differentiation to help you stand out in a crowded market