Competitor research is an important step that is often looked over, but it can make a real difference in how you position your business.
This practical workshop is for small business owners and managers who want to understand their market better by learning who their real competitors are and what they are doing well. You will gain simple, step‑by‑step methods to gather insights on pricing, offers, messaging and customer experience, then use that information to sharpen your own strategy, spot gaps and stand out in a crowded market.