You only have a few seconds to convince someone they’ve come to the right place. If visitors can’t quickly understand who you are, what you do and how to take the next step, they’ll often leave and visit a competitor instead.
In this practical session, you’ll learn how to view your website through the eyes of a potential customer. We’ll identify the common mistakes that cause people to click away and explore simple improvements that can increase enquiries, sales and customer confidence, without needing to rebuild your entire website.
Whether your website is brand new or has been online for years, you’ll leave with a checklist of practical actions you can implement immediately.
You’ll learn:
- What visitors expect to see in the first 10 seconds
- The most common website mistakes that cost businesses customers
- How to improve your homepage, messaging and calls to action
- Simple changes that increase enquiries and conversions
- A practical checklist to assess your own website